Café Coffee Day Introduces Wireless Charging In More Than 100 Cafes In India

The largest café chain in the country, Café Coffee Day has tied up with PowerSquare, a company that provides wireless power solutions and has introduced wireless charging in more than 100 of its outlets. This technology is currently available in the outlets across Bengaluru, Chennai, Mumbai and Delhi and will gradually expand to others cities according to a press release by the café chain.

Wireless Charging At CCD

Currently, Café Coffee Day has more than 300 wireless charging spots across the four metro cities and will be expanding to more than 2000 across 350 plus cafes located in the other cities Hyderabad and Pune. Wireless charging introduced by the café can be used by smartphones with Qi technology and there won’t be any need of carrying cables or chargers. “Café Coffee Day has always been pioneering in its approach with several firsts in the country. We not only pioneered the café culture and introduced many youth in India to international coffees and unique coffee brewing techniques but we also led the way with technological innovations based on consumer needs and trends,” said Venu Madhav, CEO, Café Coffee Day.

“From introducing high speed Wi-Fi at many of our cafes to being the first to try out digitized tables, Café Coffee Day has always believed in investing in digital technology to enhance in-café experience for our young customers. Café Coffee Day’s collaboration with PowerSquare to offer customers the next level of convenience with wireless charging solutions is a perfect fit and in sync with our vision of being future ready to provide a better cafe experience to our customers,” he added.

Speaking about the tie-up with Café Coffee Day, Pavan Pudipeddi, CEO, PowerSquare said, “Our vision is to enable consumers in India to charge their smartphones anywhere and anytime without having to carry a charger. By building this network of charging spots, we are looking at transforming the lives of consumers across the country who no longer have to worry about low battery. Our association with Cafe Coffee Day is a major step in realizing this vision. With their presence and scale, Cafe Coffee Day provides us with a great platform to provide these services.”