FMCG
Raw Pressery To Use ‘Mile’ Delivery Solution From LogiNext
Raw Pressery, the cold pressed juice producer, has teamed up with LogiNext Solutions to use their ‘Mile’ delivery solutions.
The company needed a unique approach to delivery as juices are made fresh every day and do not contain preservatives. To be transported, therefore, they need to be kept in a cold chain.
LogiNext will help Raw Pressery solve problems in the last mile deliveries of the juices; in desgining schedules, route optimization and resource capabilities.
“We needed our deliveries to disrupt the status quo and surprise our customers,” said Anuj Rakyan, MD and Co-founder of RAW Pressery to the Economic Times.
Popular juices the brand makes are ‘Trim’ with kale, spinach, doodhi, amla, celery, green apple, ginger and lemon, ‘Life’ with strawberry, blueberry, banana and pineapple and ‘Love’ with pomegranate, watermelon, mint and chia seeds.
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