Have You Heard Of Blue Majik?

Let’s be honest, it seems as though every other day a new ‘super’ ingredient is popping up. Yesterday it was matcha, today it’s blue majik, and no, it’s not a recreational drug as the name suggests. In fact, it’s chock a block full of nutrients and is being added to juices, slushies and even lattes.

So, What’s All The Hype?

Blue majik is actually derived from spirulina, a proprietary extract of the blue-green algae Arthrospira platensis. Much like green spirulina, Blue Majik is prized for being nutrient dense; full of vitamins (especially B12), enzymes, and minerals, it gets its bright blue hue from C-phycocyanin, a type of storage protein rich in amino acids. C-phycocyanin is also what puts the blue in Blue Majik and so much of the value in the trendy ingredient. Studies show C-phycocyanin to be rich in antioxidants with anti-inflammatory properties, and it may promote brain health.

As it’s essentially algae, you can imagine that on its own it doesn’t taste the greatest. However, that can be easily masked if you put it in a smoothie or a slushie. In fact, you can even add it to cakes or desserts if that’s more your thing. It’s worth it for the vitamin B12!